Updated 12/1/2023

Many clients feel stress or uncertainty about where their next dollar should go. When no guidance is given, clients may run the risk of inefficiently deploying cash, overspending, or leaving too much money in their bank accounts.

This flowchart will help facilitate a more meaningful conversation between you and your client about their unique goals and preferences, and how those goals and preferences should be factored in when developing their personal “financial order of operations.”

This flowchart covers important factors a client needs to consider when determining where their next dollar should go, such as:

• Whether the client is, broadly-speaking, financially secure (e.g., emergency fund, financially solvent, adequate insurance, etc.).
• Making sure the client is taking advantage of any “free money” available to them through their employer benefits.
• Considering and prioritizing specific goals or broad financial planning objectives.
• Considering specific accounts or strategies that may further complement their goals, but being mindful of any nuances that may affect their decision.

Click here for a client-facing email template.